Research shows that over 80% of people will look to a website presence before trading with a company. People like to see that you are professional, have testimonials from real clients and are the right fit for the job.
Having the best-looking website in the world that can’t be found is not going to do you any favours, so how do you get those valuable clients to your website?
- Let us build you a fast, clean-coded site, Google hates mess!
- Ensure you have good-quality written content with the right keyword density.
- Optimise your images so that they are the right size and fit.
- Use ‘Alt Tags’ on your images to ensure that Google can read them.
- Create internal links to help Google navigate the website.
- Build external links from quality, relevant websites with high domain authority.
- Create a good base of engagement on social media, Google loves social signals.
There are in fact over 200 ranking factors that Google uses to determine the top 10 sites on Page 1 in a few milliseconds. Of course, they don’t disclose the list and regularly move the goalposts, but the above will be a great place to start.